October 24, 2016 2:21 AM / by Joshua Ballard posted in

There is actually more reasons to give an agency access to your Adwords account than simply signing on with them. It is quite common for an Agency to offer an Adwords audit of your existing account so that they can come back to you with hard data about some of the changes that they would […]

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September 21, 2016 9:58 AM / by Joshua Ballard posted in

INTRODUCTION: It may sound like something out of a scifi novel but establishing your presence is really not that hard to achieve in an online setting. The main thing is making sure that when you meet a new contact that they have somewhere they can find you online that further explains what it is that […]

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June 28, 2016 9:30 AM / by Joshua Ballard posted in

Each and every year Billions of dollars are spent across the globe on Adwords. In fact, this figure is increasing every single year, and showing no signs of slowing. In 2015 alone Google brought in about $75 Billion dollars from advertising. Why is it then, that when you speak to a business about whether they […]

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June 13, 2016 10:28 AM / by Joshua Ballard posted in

Do you ever feel like they are keeping you in the dark and feeding you bullshit? We have spoken with quite a few business owners over the last few months who seemed to not know exactly what their Marketing Agency actually does. They obviously knew what the desired outcome was, which was that the agency would help […]

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May 25, 2016 12:00 PM / by Joshua Ballard posted in

We spoke previously about researching a prospect being the key difference between a sales call being a cold call or a warmer call. That is all very well of course, but where are you supposed to find the time to research your prospect before you go ahead and make the call? How much research should you do […]

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May 23, 2016 10:30 AM / by Joshua Ballard posted in

Building a relationship with your clients follows some very similar stages to building a relationship with your wife or husband. The primary difference of course, is that after you have successfully maintained a relationship with a customer, they will go out of their way to help you build a relationship with a new customer. I’m sure some […]

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May 23, 2016 9:04 AM / by Joshua Ballard posted in

3 Tools For Checking How Popular Something is on Google Have you ever wondered just how many people are searching for your product or service on a search engine? Wouldn’t it be great to be able to get exact numbers, explicitly outlining just how much consumer driven demand there is for information on your product, […]

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May 21, 2016 10:00 AM / by Joshua Ballard posted in

I once encountered the most hauntingly beautiful video, a friend had shared it on their facebook feed. Ill embed it here, for easy access. It was created by John Koenig from The Dictionary of Obscure Sorrows. Often we are so considerably lost within our own perception of being the protagonist, that we forget the fact that […]

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May 16, 2016 10:30 AM / by Joshua Ballard posted in

Lets begin by assuming you have encountered the common term ‘wearing many hats’ Essentially, the term means to take on varied and multiple responsibilities. It is somewhat similar to ‘being a Jack of all trades’ Many business owners know all too well what it means to be wearing many hats. The younger a business is, […]

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May 14, 2016 10:00 AM / by Joshua Ballard posted in

The percentage of consumers who keep blogs about themselves is always growing. Exact data regarding the size of the blogosphere is hard to come by, even more so since one of the top analysts Technorati stopped releasing their Annual State of the Blogosphere report. What we can see from previous reports however are that blogging has been […]

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